The Cat in the Hat… on Authenticity
I read a lot to my children when they were little. Among the many books we read together were the Dr. Seuss series like, “Cat in the Hat” and “Green Eggs & Ham”. It taught them to read with fun, rhythm and enjoy the play on words. They became avid readers and remain to this day.
Years later, I stumbled upon a quote also by Dr. Seuss on Authenticity that I really love.
“Be who you are and say what you feel, because those who mind don’t matter and those who matter, don’t mind”
I shared this quote with my children. It challenges them to be themselves and to become comfortable being their authentic self. Over the years, they have told me stories of how challenging this was – how they have had to make hard choices in their relationships with their cousins and friends. They have gained many insights and now are quite adept at assessing people they meet. They have lost out on some friendships (which in hindsight didn’t matter) and gained lasting and rewarding friendships with others.
How do we apply this same principle to business?
When you are your authentic person, you will attract like minded people within your target audience. You then become liked and the more likeable you become to your target audience. the more attracted they are to you and your products and services. These people then become associates and then become your friends.
In business, friends buy from friends. Friends tell other friends about your business and how good it made them feel. So speak and act from your authentic self and the people that matter will be attracted – it’s because you made them feel special, wanted and needed.
This is especially important if you are building a business based on trust.
And here’s another quote from Thomas B. MaCaulay (reknown British War Secretary, poet and historian) on authenticity:
“The measure of a man’s real character is what he would do if he knew he would never be found out.”
When alone, would your thoughts and actions be the same as when you are with your family, friends and business associates?
Do you find this challenging? Even more in this world filled with uncertainty?
Live life to its fullest! Dance through its uncertainties as if no one is watching.
Authenticity is the key to building trust!
I read a lot to my children when they were little. Among the many books we read together were the Dr. Seuss series like, “Cat in the Hat” and “Green Eggs & Ham”. It taught them to read with fun, rhythm and enjoy the play on words. They became avid readers and remain to this day.
Years later, I stumbled upon a quote also by Dr. Seuss on Authenticity that I really love.
“Be who you are and say what you feel, because those who mind don’t matter and those who matter, don’t mind”
I shared this quote with my children. It challenges them to be themselves and to become comfortable being their authentic self. Over the years, they have told me stories of how challenging this was – how they have had to make hard choices in their relationships with their cousins and friends. They have gained many insights and now are quite adept at assessing people they meet. They have lost out on some friendships (which in hindsight didn’t matter) and gained lasting and rewarding friendships with others.
How do we apply this same principle to business?
When you are your authentic person, you will attract like minded people within your target audience. You then become liked and the more likeable you become to your target audience. the more attracted they are to you and your products and services. These people then become associates and then become your friends.
In business, friends buy from friends. Friends tell other friends about your business and how good it made them feel. So speak and act from your authentic self and the people that matter will be attracted – it’s because you made them feel special, wanted and needed.
This is especially important if you are building a business based on trust.
And here’s another quote from Thomas B. MaCaulay (reknown British War Secretary, poet and historian) on authenticity:
“The measure of a man’s real character is what he would do if he knew he would never be found out.”
When alone, would your thoughts and actions be the same as when you are with your family, friends and business associates?
Do you find this challenging? Even more in this world filled with uncertainty?
Live life to its fullest! Dance through its uncertainties as if no one is watching.
Authenticity is the key to building trust!
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